The problem hiding in plain sight
The Performance Blueprint is an 8-week group coaching programme that helps senior professionals perform at their best - without paying for it in the places that don't show up on a performance review.
Founder-led
Delivered personally by Luke Doran - not a platform, not a franchise. Small cohorts, direct accountability, and coaching grounded in what works under real pressure. More about Luke
The Problem
The people you'd least expect to raise their hand are the ones carrying the most.
They're hitting targets, leading teams, managing up and managing down. But away from the office it's a different story. Sleep is suffering. Energy is borrowed. The drink at the end of the day has become a habit rather than a choice. The phone is never down. They're home but not present.
And they know it. Their family sees it. But you don't notice - because they're still delivering. So they grind it out and say nothing.
Pete Swinburn · CEO, Clarke Willmott · LinkedIn
Pete went through the programme himself first. Saw what it did. Then took the decision to run it as a pilot with six of his senior team - partners, directors, people he knew well. He wasn't sure how it would land. The impact the program had staggered him.
Clarke Willmott have since rolled it out across the wider business.
The business cost
When senior people are running on empty, the business feels it before anyone names it.
More reactivity, slower decisions, avoided conversations and inconsistent communication under pressure.
Reduced energy, lower resilience, strained relationships and a higher risk of disengagement or burnout.
The feedback from all six was universally positive. We're seeing a better version of them come in - more ambitious, more enthusiastic, more communicative. We're already seeing the benefits to our bottom line.
Pete Swinburn · CEO, Clarke Willmott · LinkedIn
How it works
Small groups of six to ten people. A weekly live coaching call built around a structured syllabus - each week with a specific focus and practical tools to implement before the next session. Not theory. Not management speak. Practical habits applied in real time, under real pressure, with real accountability.
Cohort peer model
A small group of peers at a similar level, sharing the work, holding each other accountable, and building empathy that changes how they lead together. Different from the apps. Different from the wellness programmes.
Health & Energy
Sleep, alcohol, movement, nutrition. The foundations everything else runs on.
Mindset & Emotional Control
Clarity under pressure, less reactivity, better decisions.
Habits & Personal Leadership
Boundaries, ownership, structure, presence. At work and at home.
Some of us barely knew each other before the programme. Within weeks we were getting into quite deep stuff quite quickly. Seeing what people struggle with makes everyone more human - it creates empathy and understanding that changes how you work together. That's not what I expected. But it's been one of the most valuable things.
Danielle Carnelley · Head of People, Superbia · Leadership Talent · LinkedIn
High performance is holistic. The busier life gets, the more the foundations matter
What changes
01
At work
Less reactivity under pressure. Clearer decisions. Stronger leadership. More ambition and better communication.
02
At home
Fully present. Phone down. Less drinking. Actually listening. More patience, less snapping.
03
In themselves
Better sleep. More energy. Fitter and healthier. More ownership over how they show up.
This isn't a course your people complete and forget. The changes show up across the board - in how they lead, communicate and make decisions. Better at work, better at home. Better at both. The difficult conversations they'd been avoiding - they stop avoiding them. They back themselves more. And it shows up in their performance.
Their partners notice.
Their kids notice.
Their team notices.
You notice.
The Performance Blueprint in action
The emotional and mental work took me to places I'd always avoided. Those turned out to be the most empowering parts.
Kim Klahn, Partner · LinkedIn
It gave me a foundation and a set of tools so that each day I'm deliberately choosing how I show up - at work, with my colleagues, with my family.
Adam Burrage, Partner · LinkedIn
About Luke
Luke Doran
Performance Coach · The One Percent
Luke works with individuals and organisations in high-pressure environments. A business owner, father of three, and Brazilian jiu-jitsu black belt - his coaching is practical, direct, and grounded in what works in the real world.
If this sounds like something your team and business needs, let's talk.
Book a call